Bomblo

The Impact of Technology on Children's Development

Context- In Mexico, 21.9 million children and adolescents are
Internet users. Three out of five children between the ages of 6 and 11 are smartphone users.

Challenge- How can we support parents to achieve an appropriate balance in their children's use of technology?

Idea- Combine two key tools to offer an integrated experience: an application designed as a learning and recording tool for parents, along with a set of collectible cards
focused on promoting coexistence between children and their families.

Result- Four characters inspired by the lobes of the brain were developed, each representing a specific function of the brain.
12 activities were designed in an order according to the part of the brain that is
activated when performing them.